Performance
Performance budgets are mostly used by organizations involved in the development activities. This process of budget takes into account the end results.
Performance budgets reflect the input of resources and the output of services for each department or unit of an organization.
They are designed for efficiency to produce positive results.
Who Is This Valuable For
Depending on the size of your organization, you may have different stakeholders. If you're a small business or midsize enterprise, this data will be valuable for:
Demand Generation teams
Marketing Analysts
VPs of Marketing
Chief Marketing Officers
AVPs, VPs of Sales, Chief Revenue Officers